Shortlist 2024

This award recognises the most impactful and innovative partnerships of the year between a sports organisation and media partner. Whether a ground-breaking media rights deal, major acquisition, or strategy distribution strategy, this category celebrates industry-shaping collaboration.

This award recognises the most innovative and effective use of data-driven insights to enhance storytelling, production quality, or audience experience in sports media.

This award recognises the best use of short-form, non-live sports content distributed on social channels, YouTube, or other non-traditional broadcast platforms.

This award recognises the most successful use of content creators in sports media strategies to drive audience engagement and reach.

This award recognises the most impactful storytelling that effectively integrates a brand or sponsor into sports content, enhancing audience engagement while driving brand awareness and affinity.

This award celebrates the most innovative and impactful sports streaming or direct-to-consumer platform of 2025, foregoing mainstream media to successfully deliver compelling content and engaging user experiences to underserved sports audiences – offering bold, fresh alternatives to traditional coverage.